Your "No-Cost Business Valuation" Beyond the Multiples

A valuation that captures the true operational value sophisticated buyers will pay for, not just a generic industry multiple.

Plumbing contractor reviewing a detailed business valuation report with financial analytics and charts in a modern office.
Plumbing contractor reviewing a detailed business valuation report with financial analytics and charts in a modern office.

The "Generalist Broker" Trap

Many business owners believe the first step is to "get their multiple." They reach out to a generalist broker who looks at their tax returns, applies a "generic multiple," and gives them a number. That one-size-fits-all approach is easy, fast, and, frankly, "leaves a lot of your money on the table". It fails to capture the real value you have built.

The "Operator-Broker" Difference: Finding the Hidden Value

With over 37 years of experience in sales, management, and business ownership, Stan Cortland's process is different. His valuation is not a simple calculation; it's a deep-dive search for the "operational value" that doesn't show up on a spreadsheet. He finds the hidden value in your operational logistics, your team's tenure, your customer relationships, and your competitive positioning in the market. Stan understands:

  • How to value recurring service contracts and maintenance agreements

  • The real worth of your dispatch efficiency and field service systems

  • What makes customer acquisition costs sustainable or problematic

  • How supply chain relationships and vendor terms impact value

  • Why certain operational metrics matter more than others to buyers

Construction business owners reviewing blueprints at a job site for a business transition guide.

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No Cost. No Pressure. No Obligation to Sell.